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Selling, Persuading, Influencing, Negotiating, Nudging - for MUTUAL benefit

HELPING people - either to buy, or make other decisions which will benefit them

“The best way to get someone to do what YOU want them to do is to focus 100% on what THEY want!”

three options for improving individual or team persuasive effectiveness - buy either of the two books below; and/or buy DIY tools to develop relevant skills and teamworking in-house; or ask Rick to design a bespoke programme

An introduction to the Impetus approach to selling for anyone in any market place who wants to sell more by HELPING people rather than MANIPULATING them. No-one likes a PUSHY salesperson, but often DO want to be HELPED - by an expert whose motives they trust.

For people who are NOT in a sales role but ARE in a role where they will be more successful if they optimise their influencing, nudging, pitching and other persuasive skills - to clients, colleagues, patients - the "charming" lawyer, or accountant or any other professional !

“The best way to diffuse an argument is to APOLOGISE to the other person - even when they're wrong!"

CLICK on the illustration of the cover to expand

CLICK on this illustration of the cover to expand

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Go to HELPING People to Buy for more

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Go to the PERSUASIVE Professional for more

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